March 10, 2026
In this episode of Brand for Good, I talk with high-performance coach Trevor McGregor, who has conducted more than 45,000 one-on-one coaching sessions with leaders ranging from entrepreneurs to Fortune 500 executives and Olympic athletes. Trevor also spent five years working inside Tony Robbins’ organization as one of his top Platinum Coaches.
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In this episode of Brand for Good, I sit down with my longtime accountability partner, Jennifer Marsik Friess, founder of JEMEF PR, to reflect on what has made this relationship endure — and why it has been one of the most valuable investments in my business and life.
March 3, 2026
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February 24, 2026
In this final episode of a three-part series on attention vs. influence, I share what happened when I intentionally stepped back from her most active channel during the summer of 2024 while awaiting the arrival of my first grandchild.
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In this episode, I make the case that we’ve moved from an attention economy into an influence economy—and most brands are still optimizing for the wrong currency.
February 17, 2026
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February 10, 2026
In this episode, I unpack what the Super Bowl revealed about modern marketing, the role of AI in copywriting, and why clarity, brand alignment, and conviction are becoming the most valuable brand assets.
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In this episode of Brand for Good, I’m joined by Nate Woodbury, CEO of Be The Hero Studios, to explore why YouTube remains one of the most underutilized authority-building platforms for experts.
February 3, 2026
