Leadership Team

We’re a cause-driven group of innovative CHANGE-MAKERS focused on helping clients amplify their impact. We’re strategists and storytellers, teachers and tactical implementers all on a mission to help our clients achieve their goals!

Founder & CEO

Managing Director

Lorraine Schuchart, APR

Lorraine started her career as the director of public information and special events for the American Cancer Society, where she managed media relations, held press conferences and raised significant funding for research and education.

In the following years, she worked in advertising and public relations, writing for brands including Jeep, Nabisco, Owens Corning, Owens Illinois, Libbey Inc, the Dana Corporation, La-Z-Boy, Medical Mutual and the Medical College of Ohio. She earned nine Addy Awards.

Lorraine moved back to the nonprofit sector, working to raise support and funding for programs that served with people with disabilities, teens, and formerly incarcerated adults re-entering society.

She led PR for Jo-Ann Stores, working with national media from the Today Show to national and local news across the country. Her team broke every media record and contributed to the company’s success during the 2008 recession. Lorraine brought social media back in house, setting new standards for engagement and customer satisfaction. She launched the Teacher Rewards Program, along with local impact programs, expanding the company’s philanthropic footprint. She requested and was given management of the employee engagement program, which continues today.

After years of leading relationship management efforts for other organizations, Lorraine had a vision for a company that could do well by doing good. She created Prosper for Purpose at her kitchen table in late 2012 and began working with clients a month later. In January 2016, Lorraine earned the company the prestigious B Corp Certification. B Corps meet the highest standards of verified social and environmental performance, public transparency, and legal accountability, and aspire to use the power of markets to solve social and environmental problems.

Lorraine is married to acclaimed artist Robert Hartshorn. Their home includes a pack of rescue cats and dogs, proof of her failed ability to foster. Lorraine occasionally shares personal experiences and insights on her blog at LorraineSchuchart.com. She runs on solar power and caffeine.

Kathryn Perkins

Kathryn develops and executes comprehensive marketing and public relations programs with a focus on online engagement, social media outreach and campaigns. Kathryn has nearly 20 years of experience developing and managing B2B and consumer marketing and PR programs in a variety of sectors, including education, health and consumer products. She has worked in both corporate and agency arenas, specializing in everything from media planning, corporate communications, and writing to CSR development, special events, and social media coordination.

Kathryn earned a BSBA degree with a major in marketing from The Ohio State University. She is a co-founder and past vice president of public relations of the Young Buckeyes of Greater Cleveland. She and her family of sports fanatics enjoy rooting for their beloved Buckeyes. 

Laura Beans

With more than nine years of industry experience in content and digital marketing, Laura proudly serves as Prosper's director of client services, overseeing strategic implementation and tactical execution for all clients. In addition, she is responsible for maintaining client relationships, content creation, digital marketing campaigns, social media accounts, and more.

As a professional writer, Laura's work has appeared in various publications including Ohio Magazine, Organic Spa Magazine, EcoWatch, YES! Magazine, The Establishment, and others. 

A Toledo, Ohio, native, Laura has lived in Cleveland since 2011. After starting her career in magazine editing and publishing, she made the natural transition to marketing as the industry adapted to a changing landscape. Laura's passions lie in social justice and environmental conservation. She and her husband have a dog named Basil and a cat named Taco and are constantly working on home and garden improvements. Laura graduated with a degree in English—Creative Writing from Ohio University in 2009.

Gael Reyes

Gael graduated from Kent State University in 2018 with a degree in public relations and a minor in marketing. Prior to joining Prosper for Purpose, Gael worked for The Goodyear Tire & Rubber Company, Kent State University and The Akron Zoo.

As Prosper's account executive, Gael helps with campaign development and tactical implementation. She enjoys working with cultural and educational institutions and draws from her background in journalism and social media to help tell clients' stories.

Although Gael has spent most of her life living in Akron, she has also lived in the Philippines and China. During her free time you can find her traveling, attending concerts and looking for ways to do both at the same time.

Alex Craig

Alex will graduate in December from The Ohio State University with a degree in Strategic Communication and English Literature, Film, and Popular Culture Studies and a minor in History. Throughout her time at Ohio State, Alex has been a member of the Ohio Union Activities Board, Major Campus Events Committee, and Delta Zeta Sorority. She also participated in the Disney College Program last year.

After graduation, Alex would love to pursue a career in event planning or public relations. She spent almost three years as a senior event planning assistant at the Ohio Union, and is excited to bring her knowledge of event coordination and client communication to the Prosper team. Alex looks forward to developing her strategic communication skills as an account coordinator, and is delighted to work for a company that values integrity, sustainability, and giving back to the community.

In her free time, Alex loves to work on puzzles and spend time with her cats, Willie and Jessie. She looks forward to traveling in the future and hopes to make it to all eleven Disney theme parks around the world. 

Caroline Morganelli

Caroline graduated in the spring from the University of Rhode Island with a degree in public relations and a minor in business. Prior to joining Prosper for Purpose, Caroline worked for Kel & Partners in Boston and as a research assistant while attending college.

As an account coordinator, Caroline assists in the planning and execution of Women’s Entrepreneurship Day Ohio 2020. In addition, she uses her background in social media planning and marketing to help with other Prosper clients. She is excited to develop and advance her event coordination and professional skills.

Caroline loves to travel, stay active, drink coffee, charcuterie boards and cooking. She studied abroad in Florence, Italy in 2019 where she developed a passion for travel and hopes to visit or maybe even live in Europe again in the near future. 

Alexa Pellegrini

Alexa writes for small businesses and organizations in the public relations, health, and non-profit fields. For more than five years, she has developed search engine optimized copy to help her clients increase their visibility on Google and grow on social media. Alexa produces content that underscores brand development and makes complex topics accessible to all readers.

Alexa holds a BA in English from Arizona State University. She enjoys poetry and making art across a myriad of mediums. Keep up with her latest creations on Instagram.

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