December 15, 2022
Brand activation is the strategic way you bring your brand to life and build a relationship with your target market.
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In the last episode, I spoke about five core truths I rediscovered as I faced a few of my false beliefs. If you listened to that episode, you may have found yourself resisting one or more of the truths I shared.
December 13, 2022
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December 6, 2022
Which aspects of entrepreneurship tend to overwhelm you and lead you to question your abilities? What false beliefs have you encountered in building your business and what lessons have you learned from the ones you’ve overcome?
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Prioritizing gratitude during the biggest sales period of the year may sound counterintuitive; especially since most, if not all, businesses are prioritizing sales promotions to acquire new customers.
November 29, 2022
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November 22, 2022
Every business is likely to experience a growth plateau at some point. When this occurs, entrepreneurs are often willing to try any available strategy to regain a forward momentum…but is this the best way to achieve long-lasting growth for your business?
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Imitative brands are adoptive and replicate what works in the market, while innovative brands are creative and address marketplace needs.
November 19, 2022
