DESIGN NOTE:

Don't worry, this is a hidden canvas. You can delete it after you read this.

What is this page and how do I use it, you ask?
This page lists all of your blog posts in order (it's what visitors will see after clicking "View More" on your Blog Home page). It can also act as your main blog page if you prefer a simple blog page. If you want to set this page as your Blog main page instead of "Blog Home", you'll just want to change the link to "Blog" in your navigation menu and footer (and anywhere else you're linking to your blog). To do this, click on this page on the lefthand sidebar, and navigate to the Template Info tab on the right. Make sure Wordpress Template type is set to "Post List (Default)" and that no other templates are set to that type. After that, you can link to this page by setting any "Blog" links under Click Actions to Type > Page > Post List. Then Publish away to save changes!

To learn how to showcase Trending / Featured posts and your blog categories on this page, don't forget to also watch our video tutorials on the Learn page! - Jen

bLOG CATEGORIEs + Search

Is PR still relevant in today’s digital marketing landscape? Absolutely! In this episode of Brand for Good, I sit down with Reena Goodwin, founder of Facteur PR, to uncover why public relations remains a must-have for brand success—and how small businesses can leverage it effectively.

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In this episode of Brand for Good, I’m talking with Fred Meyers, the founder of Queensborough, to explore the origins, evolution, and enduring impact of branded apparel. Fred’s journey from a college dorm room entrepreneur to a leader in custom embroidered apparel is filled with insights, innovations, and personal stories that inspire and inform.

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Most of us grew up with brands we loved—so much so that just hearing their names brings back memories. Maybe it was a product brand, like Barbie, or the pizza place where you met your friends in high school. But have you ever wondered what it takes to create a brand that people love like that? A brand that evokes joy, trust, and loyalty?

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In this episode, I’m talking with Ed Vargo, CFP®, CLU®, CDFA® and Melana Carbary CFP®, CLU®, CDFA®, the powerhouse duo behind Burning River Advisory Group and their groundbreaking second business, enlightenHer. With years of experience in financial planning, they saw a gap in the system—one that left women without the knowledge and tools they needed to build financial security.

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In this episode, I’m talking about the top trends shaping purpose-driven branding in 2025. From aligning with social and environmental causes to leveraging AI for good, I’ll tell you how brands can stay ahead of the curve while staying true to their mission. Learn how transparency, authenticity, employee engagement, and cause marketing collaborations are redefining how brands build trust and create impact.

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Welcome to the first episode of 2025 on Brand for Good! This year, I’ll be focusing on building trust and authority.  In this episode, I’m exploring why authenticity outperforms perfection when it comes to building a brand that resonates deeply and makes a lasting impact.

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