L’Arche Brings on Prosper for Purpose to Advance Development Initiatives
Year-Long Contract Between Prosper for Purpose and L’Arche Highly Impactful
Company Bio:
L’Arche is a faith-based community where adults with and without developmental disabilities live and share their lives together as peers in family-style homes. L’Arche USA has 18 communities across the United States with a chapter in Cleveland.
Website:
larcheusa.org
Executive Summary
Prosper for Purpose was initially approached by the chairman of the board at L’Arche Cleveland to conduct a special event. From the successful completion of that project came new opportunities. Prosper was next retained to benchmark development and marketing activity and to develop strategies to move those initiatives forward. After the announcement of changes in the organization, L’Arche contracted with Prosper for a year-long engagement to address the larger opportunities in marketing and fundraising.
Challenges
L’Arche was in need of refreshed branding in order to discover opportunities in marketing and fundraising and to promote the mission, vision and principles of L’Arche to a larger audience.
How We Helped
The comprehensive campaign produced new visual design elements, messaging and collateral pieces such as an informational brochure and L’Arche’s first annual report. Prosper for Purpose also aided in identifying future grant and fundraising opportunities, researching and developing strategy for creating annual appeal, updating the customer relationship database to reflect accurate donations and training staff and volunteers.
Results and Future Plans
The creation of a new, improved communications toolkit, refreshed messaging and images, and an award-winning brochure guided the successful implementation of Prosper for Purpose's recommended marketing and development plan. As a result, the 12th Annual Reverse Raffle nearly doubled net proceeds.
