August 23, 2018
Capital campaigns can be instrumental in helping organizations grow their resources, achieve long-term sustainability and deepen their impact. Developing a successful capital campaign requires extensive support from a nonprofit’s board, staff and community members, which means clear organization and communication are essential. In this post, we’ll dive into the details of capital campaigns and a […]
“What exactly is public relations?” If I had a dollar for every time I was asked this question, I could pay off the student debt I incurred while pursuing the degree! At its core, public relations is the process of building and maintaining relationships with your stakeholders from the inside out. While this sounds straightforward, public […]
June 5, 2018
May 30, 2018
A nonprofit’s fundraising board is tasked with securing enough resources for the organization to fulfill its mission. For many nonprofits, reaching their expected fundraising target is a huge undertaking, requiring months of planning, training and execution. One of the biggest mistakes we see is when organizations do not take the right steps to properly train […]
Individual giving is all about building relationships. The most successful individual giving campaigns utilize specific tools to improve the donor stewardship process and strengthen relationships in order to increase donations. Building relationships sounds easy enough, but it’s crucial that your organization establishes a plan before starting the work. A 2015 study of 29 nonprofits found that […]
March 9, 2018
February 9, 2018
What Social Media Can Do for Nonprofits Nonprofit social media campaigns are an important part of any marketing strategy. Research shows Americans spend more time on social media than any other major internet activity, including email. And an impressive 81% of Americans have a profile on a social networking site. Simply put, social media is a […]
A case for support, sometimes referred to as a case statement, is one of the single most important documents a nonprofit can create. It is a simple plan that becomes the foundation for all other materials your organization produces over the course of a fundraising campaign or extended period of time. Appealing to a wide […]
February 5, 2018