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Brand Activation: A Beginner’s Guide

December 15, 2022

Brand activation is the strategic way you bring your brand to life and build a relationship with your target market.

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Imitative brands are adoptive and replicate what works in the market, while innovative brands are creative and address marketplace needs.

The Difference Between Innovative and Imitative Brands

November 19, 2022

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How to Turn Fans into Clients

October 20, 2022

If you’re looking to turn your company’s fans into clients, focus on fostering meaningful connections with them.

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What are your strategies for reaching new audiences? Create more connections and grow your business by borrowing other people’s audiences.

Borrow Other People’s Audiences

September 27, 2022

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4 Tips to Attract High-Ticket Clients

August 25, 2022

Attracting high-ticket clients can require trial and error. Follow our four tips to have the right customers flocking to your business.

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When you flip the traditional marketing funnel you use existing customers to gain new ones, saving time and money in the process.

It’s Time to Flip the Marketing Funnel

July 30, 2022

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